Top Modest Fashion Designers. Modest fashion, designers, influencers, and bloggers aim to bust the myth that dressing modestly is synonymous with dull, uninspired, and monotonous clothing. Cultural, social, and religious diversity results in different opinions from all over the world.
Because of this diversity, the term “modest fashion” is defined differently by different societies. One women’s perception or idea of a modest outfit might differ a lot from another one’s.
The Best Modest Fashion Designer Brands
Modest fashion has found its footing in the modern fashion scene thanks to brands like H&M, Dolce & Gabbana, and Uniqlo releasing collections that cater to people interested in this trend, not to mention the kickstarting of Modest Fashion Weeks in cities like London, Singapore, and Istanbul. The term ‘modest fashion’ is being tossed around a lot; lately, the reason being a tremendous increase in popularity in recent times, which had been on the rise since the mid-2000s. The global ‘modest fashion’ market is growing and is reportedly worth billions of dollars already thanks to many modest social media influencers and bloggers.
What is Modest Fashion?
There is no exact and unambiguous definition of modest fashion as women all over the world have a different idea depending on their culture, religion, and personal preferences but a couple of things are widely recognized:
- The term refers to loose-fitted clothes, showing as little skin as possible, comfortable according to the person’s preferences. Things like oversized silhouettes—like super-wide trousers or statement sleeves.
- Modest fashion, while growing primarily from and within Abrahamic faiths (Judaism, Christianity, Islam), isn’t restricted to religion. It is interesting to note that many non-religious women are a part of this burgeoning trend.
How Did We Decide?
Here is a list of the breakout heavily followed modest fashion designers on Instagram who’ve taken the world by storm with their unique creations and design sense.
15- Hafizah Ghazali
14- Diana Kotb
13 – Lara Ali
12- Lulu Alhadad
11- Dina Torkia
10- Ibtihaj Muhammad
9- Hana Tajima
8- Rico Rinaldi
7- Nurita Harith
6- Raja Nadia Sabrina
5- Dian Pelangi
4- Mohd Hafizi Radzi Woo
3- Ria Miranda
2- Melanie Elturk
1- Vivi Zubedi
↓ 15 – Hafizah Ghazali
Designer: Hafizah Ghazali
Country of Origin: Malaysia
Brand Name: Hafizah Ghazali
About the Designer:
Hafizah Ghazali is a Malaysian Modest wear designer who studied at Madrasah Al-Maarif Al-Islamiah for 12 years and then moved to LaSalle College of Arts and graduated from there. She was chosen to display her first six-piece collection labeled “Sutra,” inspired by 1930s beachwear, at the Audi Fashion Festival in 2014. She cites her grandmother as a significant influence and wants to introduce elegant, modest, and proper Islamic clothing for Muslimahs around the world.
Instagram Followers: 3,010
Price Range: The latest collection has outfits priced at $110 on the official website.
Social Media Handles: Facebook, Instagram
↓ 14 – Diana Kotb
Designer: Diana Kotb
Country of Origin: Australia
Brand Name: Diana Kotb
About the Designer:
‘Diana Kotb’ is an Australian luxury modest-wear for women. After completing a Communications Degree and a Fashion Design and Business course, Kotb, embarked on a 10-year career in the fashion industry working for a number of top Australian Fashion Designers. Kotb then moved to Australia’s number one fashion magazine, Marie Claire, where she spent four years. Like many Muslim hijabis, she found it hard finding luxury clothing that was both modest and stylish, and that was when her namesake label was born. Her cuts and prints are gorgeously crafted, plus the bridal wear is mesmerizing with intricate details and embellishments.
Instagram Followers: 5,970
Price Range: The price range of Diana Kotb is $78 to $338 on their official e-store.
Social Media Handles: Instagram, Facebook
↓ 13 – Lara Ali
Designer: Lara Ali
Country of Origin: Jordan
Brand Name: Lara Ali
About the Designer: Jordanian designer Lara Ali is currently based in Dubai and she has been showcased in many prominent fashion events. She is often the muse for her own outfits which allows her to embrace her style and understand her client’s needs.
Instagram followers: 20K+
Social media handles: Instagram
↓ 12 – Lulu Alhadad
Designer: Lulu Alhadad
Country of Origin: Singapore
Brand Name: Lulu Alhadad
About the Designer:
Singaporean fashion designer Lulu Alhadad launched her namesake brand in 2005. Her collections include extravagant and bold designs, bright colors, unique fabric combinations, and detailed embellishments. If you’re looking for traditional modest clothing like jalebis, kaftans, and bridal dresses, this is the brand for you.
You should also check out these Top 10 Middle Eastern Beauty Bloggers to Follow.
Instagram Followers: 30.1k
Price Range: The price range for the brand’s dresses is $125 to $165. Discover more on their official website.
Social Media Handles: Facebook, Instagram
↓ 11 – Dina Tokio
Designer: Dina Torkio
Country of Origin: United Kingdom
Brand Name: Dina Torkia
About the Designer:
British influencer Dina Tokio has been blogging about modest fashion for the past ten years. She has an extremely significant social media presence where millions of people follow her on Youtube and Instagram as well as Twitter. She posts videos on her Youtube channel regularly concerning makeup, modest fashion, travel, and lifestyle. She launched her modest collection ‘Dina Torkia’ in 2015. Apart from her collection, she can be seen in her videos, giving suggestions, critique, and advice about the best modest fashion brands.
Instagram Followers: 54.9k
Discover more about their prices and products from their official site.
Social Media Handles: Instagram, Facebook
↓ 10 – Ibtihaj Muhammad
Designer: Ibtihaj Muhammad
Country of Origin: United States
Brand Name: LOUELLA
About the Designer:
Ibtihaj Muhammad is an American saber fencer and a member of the United States fencing team. She is best known for being the first Muslim American woman to wear a hijab while competing for the United States in the Olympics. She earned the bronze medal at the 2016 Summer Olympics as part of Team USA in the Team Sabre, becoming the first female Muslim-American athlete to win a medal at the Olympics. In 2014, Ibtihaj and her siblings launched their own clothing company, Louella, which aims to bring modest, fashionable clothing to the United States market. Here are 10 Ways to Style Jeans with Abaya Modestly.
Instagram Followers: 55.9k
Price Range: Various clothing items from the signature collection range from $70 to $175 available at the official website.
Social Media Handles: Instagram, Facebook
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↓ 9 – Hana Tajima
Designer: Hana Tajima
Country of Origin: United Kingdom
Brand Name: Hana Tajima
About the Designer:
Hana Tajima is a designer and visual artist. Born and raised in the UK, her parents both artists, she was raised in a highly creative environment with an emphasis on aesthetic and expressive freedom. With a professional background in fashion, Hana went straight from design education to starting a womenswear label, MAYSAA, which gained much success both in the UK and internationally. Notable features and interviews include ELLE Italia, ELLE Canada, Address Magazine, and Harper’s Bazaar. Hana has worked with artists and designers such as Rosie Lowe, Port St Willow, Bing and Ruth, and Okuda Yusai on collaborative fashion and video projects, writing for her blog and print publications. Her photographic work has also been featured in ELLE Italia and many online blogs and journals. In July 2015, Hana launched a collaboration with UNIQLO on a collection of womenswear.
Instagram Followers: 61.4k
Price Range: The Fall/Winter 2019 Hana Tajima x Uniqlo collection has pieces that range from $5.9 to $59.9 available at Uniqlo’s official website.
Social Media Handles: Instagram, Facebook
↓ 8 – Rico Rinaldi
Designer: Rico Rinaldi
Country of Origin: Malaysia
Brand Name: Rico Rinaldi
About the Designer:
Rico Rinaldi is a Malaysian fashion designer who rose to fame for his creations and unique style a decade ago. He graduated from Limkokwing University, where he studied fashion and retail. His mother was a beader for a bridal company. Rico is known for his stunning bridal gowns, which are magnificently crafted and embellished and yet are modest and cover the entire body. He has also designed menswear, scarves, and unique collections like Ramadhan collection.
Instagram Followers: 83.8k
Price Range: RM74 – RM200 available on the official website.
Social Media Handles: Instagram, Facebook
↓ 7 – Nurita Harith
Designer: Nurita Harith
Country of Origin: Malaysia
Brand Name: Nurita Harith
About the Designer:
Hailing from Malaysia, Nurita Harith is a Bachelor of Fashion Design degree holder from Surrey Institute of Art in London. Her first fashion show at the Kuala Lumpur Fashion Week in 2006 gained her recognition in the fashion industry. Nurita’s creations follow the Western definition of modesty of showing less skin, with multiple layers and drapes, sharp cuts, and silhouettes, which are in soft, muted, and dusty colors. Her dresses are uniquely feminine and breathtakingly beautiful.
Instagram Followers: 116k
Price Range: Outfits from the NH collection range from RM 239 to RM 739 available at this website. To discover more collections, visit their website.
Social Media Handles: Instagram, Facebook
↓ 6 – Raja Nadia Sabrina
Designer: Raja Nadia Sabrina
Country of Origin: Malaysia
Brand Name: Aere
About the Designer:
Raja Nadia Sabrina is a Malaysian blogger and influencer who’s been blogging for years about things like fashion, makeup, lifestyle, and travel. She’s described herself as being a majorly into all forms of art and is always traveling from one place to another. She loves taking pictures and has also practiced law for six years. Her modest fashion collection ‘Aere’ was launched in 2014 and has since expanded to menswear and kidswear as well. Aere won the Best Womenswear Collection award at Kuala Lumpur Fashion Week 2015.
Instagram Followers: 137k
Price Range: The clothing ranges from MYR80 to MYR349 available on this website.
Social Media Handles: Instagram, Facebook
↓ 5 – Dian Pelangi
Designer: Dian Pelangi
Country of Origin: Indonesia
Brand Name: Dian Pelangi
About the Designer:
Starting from their love of Indonesian culture and traditional fabrics, Mr. Ir. Djamaloedin and Mrs. Hj. Hernani established Dian Pelangi in Palembang, Sumatera, Indonesia, in 1991.
The brand has reached its 26th anniversary and continues to grow since their daughter Dian Wahyu Utami, or known as Dian Pelangi, was appointed as the Creative Director and expand the brand to 14 boutiques spread throughout Indonesian cities and Malaysia.
With a mission to promote Indonesian culture, Dian Pelangi emphasizes its exceptional craftsmanship and use of traditional woven fabrics known as Tenun, tie-dye fabrics, and batik, which makes it unique to the market.
Instagram Followers: 162k
Price Range: RP100 – RP9,000, as seen on their official website.
Social Media Handles: Instagram, Facebook
↓ 4 – Mohd Hafizi Radzi Woo
Designer: Mohd Hafizi Radzi Woo
Country of Origin: Malaysia
Brand Name: Fiziwoo
About the Designer:
Fiziwoo is a luxury womenswear brand established in 2009, by a young aspiring Fashion designer, Mohd Hafizi Radzi Woo. Later in 2011, I was joined by Architecture based designer, Izree Kai Hafiz. FIZIWOO principle of fashion is ‘Less is more,’ incorporating sleek and clean design but retaining the femininity and softness of material to balance their creation. With the mix of architecture and fashion background of the designers, the understandings of balance, proportion, and texture are impeccable as the designers are always in search of elegance, chic, and timeless creation. FIZIWOO has won numerous major competitions and has been featured in top magazines in Malaysia.
Instagram Followers: 166k
Price Range: The latest Eid collection has outfits that cost RM600+ on their official website.
Social Media Handles: Instagram, Facebook
↓ 3 – Ria Miranda
Designer: Ria Miranda
Country of Origin: Indonesia
Brand Name: Ria Miranda
About the Designer:
Ria Miranda is a 33-year-old Indonesian fashion designer whose collections have been featured in Indonesian Fashion Week since 2012. She graduated as a fashion designer from ESMOD fashion school in Jakarta in 2008, India Miranda was once a stylist in Noor Magazine before she started to build her brand. The brand’s original name was Shabby Chic by Ria Miranda, which was rebranded in 2009 as merely Ria Miranda. The label’s collections offer clean and smart cuts in pastel colors inspired by the designer’s travels and her desire to introduce the world to the best modest-wear for women there is.
Instagram Followers: 185k
Price Range: The Fall/Winter 2019 collection ranges from RP415 to RP950 at the official website.
Social Media Handles: Instagram, Facebook
↓ 2 – Melanie Elturk
Designer: Melanie Elturk
Country of Origin: America
Brand Name: Haute Hijab
About the Designer:
Haute Hijab was founded by Melanie Elturk and husband Ahmed Zedan in 2010. As a Muslim-American, Melanie recalls her difficulty in obtaining hijabs that were suited to her style and weather. The lack of diversity, representation, and confidence in their identities had lead to Muslim women’s decline in the use of hijabs. Melanie sought to fix that and started by modifying ready-made scarves from vintage stores and selling them as hijabs online. The brand’s primary objective is to prove that hijabs and being American are not mutually exclusive. Haute Hijab provides a wide variety of hijabs, depending on fabric and occasion. Do have a look at these Top 10 Brands to Buy Eco-Hijabs.
Instagram Followers: 280k
Price Range: Hijabs range from $20 to $65, available at their official website.
Social Media Handles: Instagram, Facebook
↓ 1 – Vivi Zubedi
Designer: Vivi Zubedi
Country of Origin: Indonesia
Brand Name: Vivi Zubedi
About the Designer:
VIVI ZUBEDI is a Muslim fashion brand established in 2011 by Vivi Zubedi herself that provides the up-dated and newest hijab styles that are elegant, stylish, and versatile. The signature product of VIVI ZUBEDI is abaya. Vivi Zubedi brought her signature modest wear to the mainstream with her Fall/Winter 2018 collection runway show at Industria as a part of NYFW: The Shows. The fashion designer traveled from her home country, Indonesia, to display her embellished, profession RTW and hijab collection to the US fashion industry.
The FW18 collection, entitled Urang Banua, was initially crafted as a cultural statement for quality of life and economic welfare of weavers and fabric artisans in the area of South Kalimantan: Pagatan and Sasirangan. As an entrepreneur herself, Vivi has made it her mission to support other entrepreneurs, especially those women in South Kalimantan.
Instagram Followers: 680k
Price Range: RP349 – RP5,999, as seen on the official website.
Social Media Handles: Instagram, Facebook
